The CMO Whisperer
4,000+ interviews. Never once been called diplomatic. Welcome to The CMO Whisperer — where marketing gets asked the questions it's been dodging and the BS stays at the door.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 7 | Founded | 3 years ago | Last Issue | 10 days ago |
| Active | |||||
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cmowhisperer.substack.comLatest Issues
Stop Asking AI to Have an Idea
There's a live crowd, a food coma, and a CMO who just got told her introduction video wasn't going to save her from the first question. That's the setup. What follows is one of the more useful things I've heard a marketing leader say about...
500 Kids Are Waiting for a Mentor Because Nonprofits Aren't Supposed to Market
There are 500 kids on a waitlist right now for a mentor through Big Brothers Big Sisters Independence. Five hundred kids and their guardians who raised their hand and said yes to one-to-one mentorship, waiting on an organization that's over...
Your Unsold Ad Inventory Could Be Saving Lives Right Now
There's an ad break running on your TV right now that nobody bought. Not because no one wanted it — because nobody knew it was for sale. Kris Johns spent fifteen years building the machinery of streaming and ad tech, and then he looked at t...
The CMO Who Almost Became a War Correspondent
There's a version of a CMO who climbs the ladder in a straight line — account exec, brand manager, VP, CMO, done. And then there's James Madison, who wanted to be a war correspondent, spent seven years chasing adventure stories through Cent...
You're Using AI Wrong. Here's How to Tell.
Everyone is talking about AI. Everyone is posting about AI. Everyone is generating 7,000 agents on the weekend and building websites by Monday and showing up to investor meetings with beautiful product specs and financial models and go-to-m...
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Authors
The writers behind this newsletter.
The CMO Whisperer Podcast is where marketing leaders leave the talking points behind. Hosted by Steve Olenski, each episode features candid conversations with CMOs, CEOs, founders, and business leaders on leadership, growth, and transformation.
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