Reletter
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Team Crunch

Murray Cowan

Future companies will be fully digital and sustainable. I share discoveries from searching how companies can create and implement strategies to transform faster. Plus some healthy habits to avoid overwhelm and burnout.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues10Founded4 years agoLast Issuea year ago
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Latest Issues

It's been a while - update May 2025

The Future Company was how this started what seems like a lifetime ago in 2022 - yes so long ago that Chat GPT wasn’t even a “thing”. The idea was prompted by the idea that digital technologies will require companies to reinvent themselves....

a year ago

Is the addiction to external support a gamble risking real competitive advantage?

This recent survey by RGP reveals that 45% of transformation teams are now external members. This may seem to overcome the reality of balancing continued delivery of current operations with the availability of capacity and expertise needed...

3 years ago
1

Beyond technology - reflection #1 from Digital Transformation Week 2022

There are many views of the company of the future. I agree most with that of Peter Sondergaard - founder of the Sondergaard Group after an extensive career with Gartner Research & Advisory as Executive Vice President.

Company of the...

3 years ago

The strategy execution gap by Geoff Marlow

Photo by Kenny Eliason on Unsplash

Create a Future-Fit Culture

The strategy execution gap

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3 years ago · 6 likes · Geoff Marlow

Thanks for reading Alpha Execution ! Subscribe for free to receive new posts and support my work.

3 years ago

COP 27 implications for strategy and business models

Photo by Matt Palmer on Unsplash

What now?

The implications of the 27th Conference of the Parties of the United Nations Climate Change conference (commonly referred to as COP27) are becoming clearer. Arguably each COP leads to cleare...

3 years ago
1
1

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  • Murray Cowan

    Team & Change Advisor helping to design and develop really good teams of the future at the speed of change. Focused on what works to help multiply our human magic in the AI era. Pragmatic optimist - always open to chat.

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