Playbook
Paul FohI share weekly sales, persuasion and personal development strategies, tools, and actionable tactics. Get my FREE list of favorite books on Sales, Spirituality, Marketing and Writing
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 562 | Founded | 6 years ago | Last Issue | 3 days ago |
| Active | |||||
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paulfoh.substack.comLatest Issues
How to get your next or first 100 paying customers
Why Cowbell Won Nigeria
One of the biggest business lessons I’ve learned from studying Nigerian companies is this:
Distribution beats marketing.
Playbook is a reader-supported publication. To receive new posts and support my work, cons...
Content to cash
Every week I meet business owners who tell me the same thing.
“Paul, I’ve been posting consistently.”
Playbook is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.
“I’v...
write to riches
I’ve spent the last few weeks reading books by and about some of Nigeria’s greatest business builders.
Femi Ogunjimi.
Tony Elumelu.
Aigboje Aig-Imoukhuede.
I expected them to have different philosophies.
Instead, I found one habit...
I Read Books by Nigeria’s Greatest Billionaires. They All Repeated the Same Principles.
Most people think success leaves clues.
After reading books by and about Aigboje Aig-Imoukhuede, Jim Ovia, Tony Elumelu, and Aliko Dangote, I discovered something even more interesting:
Playbook is a reader-supported publication. To r...
Dream Big: How Tony Elumelu Bought a Bank Bigger Than His Own
In 1997, Nigeria had over a hundred banks.
The regulators were preparing to bury more than twenty of them. Dead institutions. Insolvent. Names that were about to disappear from the map. One of those names was Crystal Bank.
Most people saw...
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The writers behind this newsletter.
I help real estate salespeople, entrepreneurs and coaches get leads and increase sales conversion with content, systems and psychology
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