Honest about watches
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 228 | Founded | 4 years ago | Last Issue | 3 days ago |
| Active | |||||
Read this Newsletter
thefourthwheel.co.ukLatest Issues
Issue 210: Ask Me Anything
Who'll buy Ronda's new silicon movement? How can brands beat psychological price barriers? Should you call out CEOs exaggerated claims? And what exactly is the whole deal with F.P. Journe?
Hello and welcome back to The Fourth Wheel, the we...
Issue 209: Back To Basel We Go...
Will the watch world embrace Basilia, a new trade fair for 2027? Also: why would we assume The Escapement will be watch geek Fyre Festival?
Hello and welcome back to The Fourth Wheel, the weekly watch newsletter for people who will never c...
Issue 208: Girard-Perregaux Laureato 39mm Review
It's better than the old 38mm, but it had damn well better be for a 50 per cent price rise
Hello and welcome back to The Fourth Wheel, the weekly watch newsletter. Conversations about price and value are inescapable this year, it seems - l...
Issue 207: The Clock That Built An Empire?
The Pragnell Bray Origins Clock, a perfect copy of Harrison's H1, is both a tribute to genius and a remarkable creation in its own right
Hello and welcome back to The Fourth Wheel, the weekly watch newsletter that is currently at London Wa...
Issue 206: $10,000 For A Sellita, Or $10,000 For A Space Watch?
Why it's not always appropriate to fixate on a watch's movement: inside the economics of the Barrelhand Monolith
Hello and welcome back to The Fourth Wheel, the weekly watch newsletter that appreciates everyone who responded to my crowd-so...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The Fourth Wheel.
| Subscribers | Engagement | 77 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #116 |
Authors
The writers behind this newsletter.
Founder of The Fourth Wheel, and an expert watch journalist writing for the New York Times, Financial Times, Vanity Fair, Wired, Esquire UK and many more.
Social
Frequently Asked Questions
How can I access the email archive for The Fourth Wheel?
You can find recent issues that have been published by The Fourth Wheel on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does The Fourth Wheel have?
To see how many people subscribe to The Fourth Wheel, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in The Fourth Wheel?
Newsletter advertising can be extremely effective when it's done right. Before you pitch The Fourth Wheel as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like The Fourth Wheel?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact The Fourth Wheel using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to The Fourth Wheel?
Scroll up to where it says Related Newsletters to see other publications like The Fourth Wheel. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact The Fourth Wheel?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.