
This SubStack newsletter explains how to get more great customers and make bigger sales using Bill Bishop's BIG Idea Marketing Success System.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 82 | Founded | 3 years ago | Last Issue | 16 days ago |
| Active | |||||

Here’s the thing most people miss when they start using AI. They assume the tool is an advantage.
It isn’t. The tool is just the tool. What actually makes AI powerful — what separates the businesses that get ahead from the ones that just g...
THE END OF HAND-WRINGING
It has been credibly predicted that 80% of jobs, businesses, and industries will be significantly disrupted by artificial intelligence over the next five years.
Let that sink in. Eighty percent.
AI is sel...
A few years ago I gave a talk to about 300 people at Johnson & Johnson. Basically the entire Canadian company was in the room. I got up and started walking them through something I call The Product-First Trap.
About fifteen minutes in, the...
A year ago, a new client of mine told me he had spent $2 million building a custom software platform for his industry. Took his team eighteen months. Last week, a kid with a laptop and Claude replicated about 80% of it in a weekend.
My fri...
I spent a long time trying to figure out what makes humans irreplaceable. I concluded that human beings have five superpowers that will never be replaced by AI and robots.
I described these superpowers in the opening chapter of my book Dan...
Subscribers, engagement, traffic and sponsorship for The BIG Idea Future Report.
| Subscribers | Engagement | 75 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
CEO of The BIG Idea Company. We are future business builders. I wrote How To Sell A Lobster, The New Factory Thinker and Dancing With Robots.
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