the gtm engineer
Noah Adelstein, Manny Adelstein, Edgar SzeWe share the hidden stories, tactics, and mental models defining the rise of the GTM Engineer and AI in go to market
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 117 | Founded | a year ago | Last Issue | 10 days ago |
| Active | |||||
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thegtmengineer.substack.comLatest Issues
How Lovable built an AI-native sales intelligence stack while scaling from a handful of reps to a global enterprise GTM org
Welcome back to the GTM Engineer Experiment Series. If you’re new here, a big part of my job working in growth and GTM Engineering at startups like Hearth, Rippling, and now Netic is trying out a lot of new products and running experiments....
The 9/7 GTM Engineering roundup: BDR to GTME, the power of web agents for data, GTME @ OpenAI
I’ve been following the GTM Engineer School since I started this newsletter, and I’m excited to share a 15% off discount for readers that want to sign up for their Sept 28th cohort to become a GTM Engineer. You can sign up and claim that co...
A Distinct GTM Engineering System Build up Deep Dive with Chris Prinz, GTM Engineer at Modal
Listen on Spotify
Chris Prinz is a go-to-market engineer at Modal, a cloud infrastructure provider for leading AI-native companies and AI research labs. He is responsible for all of the data systems and workflows that take a lead from bein...
The 8/31 GTM Engineering roundup: Grok Bot for GTM, new Clay features, Salesforce + Anthropic, GTME @ Fal
Favorite resources from the week:
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Justin Norris shared a takeaway from the Salesforce, Anthropic partnership
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Benyamin Holley on how he’s using GrokBot
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Maja Voje on how her team is using Clay’s new features after 25 hours of d...
The Next Generation of Websites & Brand with Bryant Chou, Co-Founder and CEO, and Will Gao, Co-Founder and Head of Growth at Ploy
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Bryant Chou and Will Gao are the CEO, Head of Growth, and both co-founders at Ploy. Ploy is an AI marketing platform built to help companies drive growth through their websites, started in December 2025. In June, they rai...
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Authors
The writers behind this newsletter.
Mostly running growth and marketing at Netic and sharing the cheat codes behind the rise of GTM Engineering (https://thegtmengineer.substack.com). Occasional thoughts about the brain & human behavior
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