The Harperverse
Daniel Harper, Marie-Theres CarlI write about how films are marketed, and how stories grow into cultural ecosystems beyond the screen.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 109 | Founded | 2 years ago | Last Issue | 11 days ago |
| Active | |||||
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theharperverse.substack.comLatest Issues
PAW Patrol: The Dino Movie Marketing Breakdown
Paw Patrol: The Dino Movie | TMDB
All right, a bit of a different approach to my writing this time. I’ve been getting a little bit tired recently of having to sit down and write for hours, especially with how busy things are at the moment,...
A24’s Tony Marketing Breakdown | The Harperverse
“You have to be a romantic to invest yourself, your money, and your time in cheese” Medium Raw.
Anthony Bourdain likely needs no introduction. Globally renowned, bestselling author, the guy who turned “eating weird stuff in places CNN wo...
The Invite: How A24 Sold a Dinner Party
The Invite | TMDB
The Invite is probably one of my favourite films this year because if we take my Letterboxd review in somewhat verbatim, it was a genuinely lovely surprise.
You see, I went in expecting a relationship comedy built around...
Mutiny: The Jason Statham Playbook
Mutiny | TMDB
If you’ve ever seen a Jason Statham movie, you’d probably agree with me when I say they’re typically hard-hitting, fast-paced action thrillers or crime comedies.
So, with that in mind I’m bringing you a quick take on the mar...
The End of Oak Street: The Marketing & Media Playbook
The End of Oak Street | TMDB
Okay, let’s just get this out the way immediately, because I know a good chunk of you clicked purely for it: yes, this is the post where I talk about the AI dog video. We’ll get there, I promise - it’s genuinel...
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| Subscribers | Engagement | 71 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Entertainment Marketing, Transmedia Storytelling, and making sense of both for you!
I watch films and TV, develop unreasonable amounts of opinions, then make them everyone else’s problem
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