Reletter
Artwork for The Indirect Market

The Indirect Market

Brandon Schatz

Dispatches from the frontline of graphic novel (and comic) retail.

Platform
Substack
PricingOnly free issuesPublishesDaily
Issues76Founded5 years agoLast Issue10 months ago
Active

Read this Newsletter

theindirectmarket.substack.com
Artwork for The Indirect Market

Latest Issues

Elsewhere: As Everything in the Direct Market Changes, Comic Shops are Thriving

Hey there folks. It has been a while. I’ll talk about that some other time, because today, we are tidying up the house.

For those of you just joining us: hi. My name is Brandon Schatz. I’m a Joe Shuster Award winning comics retailer (Best...

10 months ago
9
2

Things we can control (or) Today, I'm still alive.

High school was just fine for me.

During my free lunch periods, I would sit in my locker and write. Twice a week, lunch would take place in the band room with the rest of the band kids. I got along fine with nearly everyone I went to schoo...

2 years ago
17
7

Are we really married to this idea...?

Background: A Frog in the Fall (and later on) by Linnea Sterte

My first marriage lasted a little under ten minutes.

I was seven years old at the time, trying my best to navigate second grade and getting far too stressed thinking about how...

2 years ago
17
4

Previously: What's wrong with comic books

Folks, today I’m sharing a treasure with you. One unearthed by a man that I call “Uncle Frank”, one of the most colourful and interesting people I have met in this industry.

During our time together years ago, he shared a few wild things...

2 years ago
17
9

Elsewhere: Reframing Variant Edition in the Wake of Disaster

One of the cats is out roaming in the yard. Another has been locked away so she can eat her food in peace. The other is glaring at me with suspicion from her tower under a big sign that says “Be Nice or leave”.

I have a few minutes to writ...

2 years ago
8

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for The Indirect Market.

SubscribersMonthly Web VisitsAccepts Sponsors
Estimated Cost per Ad

Authors

The writers behind this newsletter.

  • Brandon Schatz

    Owner of Variant Edition Graphic Novels + Comics in Edmonton, Alberta. Winner of the Shuster Award for the Best Comic Shop in Canada, Eisner nominated comics journalist.

  • Frequently Asked Questions

    How can I access the email archive for The Indirect Market?

    You can find recent issues that have been published by The Indirect Market on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does The Indirect Market have?

    To see how many people subscribe to The Indirect Market, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in The Indirect Market?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch The Indirect Market as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like The Indirect Market?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact The Indirect Market using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to The Indirect Market?

    Scroll up to where it says Related Newsletters to see other publications like The Indirect Market. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact The Indirect Market?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.