The Journal of Human-Centric Marketing
Liz Lathan, CMPEmpathetic and authentic marketing in an ever-more-digital world.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 4 | Subscribers | Read | humancentric.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The basic human emotions and how to use them in events (virtual and in-person)
As we design the research study seeking to measure the impact of shared experiences on pipeline and revenue generation, we've learned so much about human emotions.... but what stood out to us most was that of the core human emotions, the ma...
The ROI of EQ within your company
The word "emotion" used to have no place in a business setting. It was a term used to describe inappropriate crying or outbursts of anger by employees on the job. Showing emotions at work was deemed unprofessional as it was positioned as di...
Unmute.
A friend of mine posted to her Facebook page after Thanksgiving that she had been battling with COVID. She lost her sense of taste and smell for a while, making everything seem bland. She said that’s what COVID does - it makes everything bl...
Empathetic and authentic marketing in an ever-more-digital world.
Welcome to The Journal of Human-Centric Marketing, produced by Haute Dokimazo with curated content from participants of CONVO 2021.
Authors
The writers behind this newsletter.
Marketing professional, Return on Emotion expert, event marketer.
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