The Long Play
Jordan MacauleySmart takes on the business of sport.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 68 | Founded | 5 years ago | Last Issue | 9 days ago |
| Active | |||||
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thelongplay.substack.comLatest Issues
🇪🇺 The Implications of European Football for the 9 British Clubs Still Fighting For It
What a nail-biter at the London Stadium yesterday.
As a United fan I do not have a horse in the race, but I’d rather Tottenham went down than West Ham and I’d rather Man City beat Arsenal to the Premier League title! So a fascinating five...
⛳️ Saudi Arabia Spent $5bn. What Does the PGA Tour Do Now?
In Episode 2 of my Saudi sport series, I made a fairly simple point about LIV Golf.
The spending did not make sense.
Some of you reading this article will know some of the names in this tweet. Others won’t. Either way, the amounts listed...
🏀 Why Basketball Failed in the UK (And Why the NBA Should Care)
My latest video explores the NBA’s massive plans to expand to Europe.
Commissioner Adam Silver (pictured above) wants to build a new league, with new teams and potentially start a newer London franchise.
On paper… it sounds obvious, but t...
🏃🏽♂️How Hyrox Monetised Something That Was Supposed to Be Free
My most recent video explored the economy of running.
That video was received well I got more emails about that video than any other in recent times!
Which tells me something important. More people are starting to realise that something w...
🥴 Leicester City's Relegation is Bad. Their Finances are Even Worse
The end of the footballing season is serving us some treats.
In every league there are fascinating storylines emerging both on-and-off the pitch.
It is incredible to me now that one of West Ham United or Tottenham will get relegated from...
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Smart takes on the business of sport.
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