The Maxwell Edit
SamanthaThe Maxwell Edit is a journal on visual culture and creative direction. Curated by Samantha Bunting, it explores the imagery, campaigns, and aesthetic movements shaping modern branding, fashion, and design
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 26 | Subscribers | Read | themaxwelledit.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Lore World: An Arrival, Not a Debut
Some fragrance launches are seasonal, designed to be fleeting. Others arrive with the weight of inevitability, as though their place in the industry had been preordained. Lore World feels like the latter.
Objects of Affection: 23carat
There are products, and then there are objects of affection; the ones that stay with you. Functional yet romantic, these are the pieces that feel considered, storied, and worth lingering on.
From The Desk Of: The Part Where It Quietly Ends
The most devastating love story isn’t the one where your heart is broken. It’s the one where the feeling fades.
The Subtle Shift in Beauty
Beauty has always moved in cycles. In the 2010s, maximalism ruled. Heavy contouring, full-coverage foundation, highlighter strong enough to catch moonlight. Makeup wasn’t just an enhancement; it was architecture. Entire looks were built lay...
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Authors
The writers behind this newsletter.
Founder + Creative Director of The Maxwell. Sharing notes on creativity, rhythm, and building a life that feels like yours.
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