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The News Stack

Bert Kok

Exploring how journalism is shifting from a product to an infrastructure, shaped by technology, platforms, economics and changing audience behaviour.

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Substack
PricingOnly free issuesPublishesTwice weekly
Issues29SubscribersRead thenewsstack.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Voordat je weer in een AI-tool investeert, moet je eerst bepalen welk werk er nog toe doet

Ik las deze week een scherp stuk van Ladina Heimgartner, voorzitter van WAN-IFRA en CEO van Ringier Media Switzerland. Haar argument was helder en ongemakkelijk tegelijk: media hebben geen contentprobleem, maar een waardeprobleem. Redaction...

3 days ago
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De journalistiek kon lang prima leven met vaagheid, AI niet

Ik werk inmiddels al een tijd met mijn oud-collega Wiemer Kuik aan agentic AI, en ik loop steeds tegen hetzelfde inzicht aan. Om software te bouwen, heeft Wiemer iets opgezet wat je een klein programmeerfabriekje zou kunnen noemen: tientall...

6 days ago
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Journalism is not dead, it just smells funny

Soms komt de bruikbaarste blik op journalistiek van buiten de journalistiek. Dat was in elk geval mijn reactie toen ik onlangs een post las van Rishad Tobaccowala. Hij schreef niet over media of journalistiek, maar over de toekomst van werk...

9 days ago
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AI maakt eindelijk zichtbaar waar journalistiek nog waarde heeft

De afgelopen jaren is AI verkocht met een herkenbare belofte. Het zou organisaties productiever maken, werkprocessen stroomlijnen, routinematig werk versnellen en mensen meer ruimte geven voor taken die er echt toe doen. In de praktijk blee...

13 days ago
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Authors

The writers behind this newsletter.

  • Bert Kok

    As a media and AI innovation expert with 40+ odd years experience in the media business, I operate at the intersection of content, technology, and business. My focus is on how AI reshapes journalism, storytelling, and audience interaction.

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