The Next Pour's Substack
The Next PourRTDs • THC Beverages • Functional • No/Low Industry news shaping how we drink next
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 148 | Founded | 9 months ago | Last Issue | 8 hours ago |
| Active | |||||
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thenextpour.substack.comLatest Issues
The Daily Brief 10.12.26
In today’s brief: Carbliss is proving higher-proof RTDs don’t have to abandon better-for-you cues, new polling strengthens the case that cannabis is replacing alcohol for some consumers, this year’s Great American Beer Festival shows NA bee...
The Daily Brief 10.8.26
In today’s brief: Absolut and Ocean Spray are doubling down on higher-ABV RTDs, the looming federal hemp rules are already costing conventional beverage businesses real money, Athletic Brewing is becoming part of NHL culture, and PepsiCo is...
The Daily Brief 10.6.26
In today’s brief: Constellation is paying up for a sports drink inspired RTD platform, the hemp THC industry is entering a make or break regulatory window, Athletic Brewing is using an unexpected food collaboration to stretch NA beer cultur...
The Daily Brief 10.5.26
In today’s brief: spirits-based RTDs are widening their lead over the rest of beverage alcohol, new consumer data reveals the emotional job driving THC beverage demand, Hiyo is raising serious capital to take alcohol-free social drinking de...
The Daily Brief 10.1.26
In today’s brief: Vinarchy is using RTDs to modernize familiar wine occasions, California is writing more beverage-specific rules for THC, new Circana data shows low/no gaining as alcohol declines across major European markets, and Walmart...
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| Subscribers | Engagement | 63 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Industry news on the changing drinks landscape with a focus on culture, consumer and category. RTDs • THC Beverages • Functional • No/Low
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