
I write about vintage Pokémon cards, particularly the Wizards of the Coast era, sharing stories from my own collection, buying and selling experiences, and observations about the market, nostalgia and human behaviour.
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 23 | Founded | a year ago | Last Issue | 9 days ago |
| Active | |||||

After deciding on my big-picture strategy, I then decided exactly what sets, editions, and grades I would be collecting...
In my last post, Who Knew You Needed A Strategy For Collecting Pokémon Cards? I talked about how my collecting strat...
Okay, maybe you will sell at the top and buy at the bottom, but let’s face it, it’s extremely unlikely.
Last week I wrote about one of the unexpected downsides of collecting during a rising Pokémon card market: the regret that comes from l...
The luckiest thing happened to me. When I decided to restart collecting Pokémon cards back in August 2025, card prices were at a relative low point and about to rise significantly over the following year, and that rise has continued into Oc...
I spent my own money on these lessons so you don’t have to...
When I started collecting Pokémon cards again, I knew what I wanted instantly. Seeing those horrible gaps in my old binder made me yearn to finally fill them and collect all 151...
One year on from buying two overpriced Pokémon cards, I finally reveal what my collection is worth...
Exactly one year ago today, on 21 August 2025, I owned precisely £0 worth of Pokémon cards, excluding the battered collection from my chi...
Subscribers, engagement, traffic and sponsorship for The Pokémon Observer.
| Subscribers | Engagement | 70 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
I write about vintage Pokémon cards from the Wizards of the Coast era, sharing my collection journey, investment decisions, and the lessons and mistakes that come with trying to catch them all, as well as the psychology behind the market.
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