The Pokémon Observer
I write about vintage Pokémon cards from the Wizards of the Coast era, sharing my collection journey, investment decisions, and the lessons and mistakes that come with trying to catch them all, alongside the psychology and nostalgia behind the market.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 21 | Founded | 10 months ago | Last Issue | 8 days ago |
| Active | |||||
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thepokemonobserver.substack.comLatest Issues
🔍 The Downside of a Rising Pokémon Card Market
The luckiest thing happened to me. When I decided to restart collecting Pokémon cards back in August 2025, card prices were at a relative low point and about to rise significantly over the following year, and that rise has continued into Oc...
🔍 Who Knew You Needed A Strategy For Collecting Pokémon Cards?
I spent my own money on these lessons so you don’t have to...
When I started collecting Pokémon cards again, I knew what I wanted instantly. Seeing those horrible gaps in my old binder made me yearn to finally fill them and collect all 151...
🔍 One Year Down the Pokémon Card Rabbit Hole
One year on from buying two overpriced Pokémon cards, I finally reveal what my collection is worth...
Exactly one year ago today, on 21 August 2025, I owned precisely £0 worth of Pokémon cards, excluding the battered collection from my chi...
🔍 Poképoll #3: A Few Questions for Pokémon Collectors and Casual Readers
The bonus poll in my first ever Poképoll got me thinking. So here are five more fun polls about the three unlikely Pokémon, Jigglypuff, Meowth and Psyduck, and which one you’d want with you in a few real-world situations. A free subscriptio...
🔍 Revisiting “The Case for Investing in Pokémon Cards” — Part Five, Scepticism
In this series I am revisiting The Case for Investing in Pokemon Cards (Part I) by Pokémon Investor, a post from November 2020 that helped push me towards starting The Pokémon Observer in the first place.
In Part Four, I looked at his sect...
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| Subscribers | Engagement | 73 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
I write about vintage Pokémon cards from the Wizards of the Coast era, sharing my collection journey, investment decisions, and the lessons and mistakes that come with trying to catch them all, as well as the psychology behind the market.
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