The Robert Cornish Publication
Robert Cornishbusiness, entrepreneurship, personal growth
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 36 | Founded | 4 years ago | Last Issue | 18 days ago |
| Active | |||||
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robertcornish.substack.comLatest Issues
Finance Cut the Video Budget. Meanwhile, AI Companies Are Using Video to Win the Market.
The AI hype is deafening these days.
But, one of the best things about it is the AI launch videos.
They, in my view, do a lot of the heavy lifting to get people excited and sold on the products. Think about it for a second: did you deal w...
How to get our attention and sell us with storytelling
People watch a staggering amount of content these days.
People watch a staggering amount of content these days. Probably unhealthy levels, but all the same, they do.
The Deal Acceleration Playbook
22 Ideas to Sell Your B2B Offering in 2026
A field guide to the plays we’re running with Fortune 500 clients. Steal any of them.
The Shift
Now that we are well into 2026, one thing separates what must be done from what’s nice to have:...
The average salesperson follows up three times. That's why they don't close.
Adapted from Episode 8 of the Revenue Leaders Podcast
Adapted from Episode 8 of the Revenue Leaders Podcast
Comfort Is Killing Your Goals
Adapted from Episode 12 of the Revenue Leaders Podcast
Adapted from Episode 12 of the Revenue Leaders Podcast
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Authors
The writers behind this newsletter.
I’m the founder and CEO of Richter and related companies (ContentOne, RGC, Richter Productions, Richter Animation Studios) - we work with many of the largest B2B companies in the world including 54 Fortune 500.
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