
Mostly sweet, sometimes spicy, essays on creativity, brand building, strategy, writing, culture, and life.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 38 | Founded | 4 years ago | Last Issue | 2 months ago |
| Active | |||||

On May 15, 1947, Bill Bernbach wrote a letter to the executives at Grey that now reads like prophecy. He warned about “the trap of bigness,” about agencies that “worship techniques instead of substance,” “follow history instead of making it...
Rock Drillers by Harry Gottlieb
Most tech companies hire brand designers and then bury them under marketing. They bring in people who are, in effect, artists, then treat them like production staff.
That mismatch explains a lot. It explain...
I’m launching a project today that I can’t believe I built. If I had the power to freeze time, study computer science at a top university, I don’t think I could have built what I did in the past six months.
The Tenth Muse (10M) started as...
IBM Pavilion NY World’s Fair, 1964
For context, the “New Aesthetic” was created by Patrick Collison and Tyler Cowen, two people I greatly admire for their thinking.
Tl;dr:
Spent three hours at the Basílica de la Sagrada Família.
From shipping one of the most significant projects of my career in April, to visiting Barcelona and Amsterdam for the first time, to getting laid off in October—this year was fuckin...
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The writers behind this newsletter.
Writer. Designer. Photographer. Prev: Mixpanel, COLLINS, CreativeMornings, altmBA. Co-creator of The Observers (https://t.co/OwVnd6WkLu)
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