The Solo Author
Diego PinedaDo you want to build a business around your book? Learn how to write, publish, and create a book ecosystem with the Solo Author framework.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 40 | Founded | 2 years ago | Last Issue | 5 days ago |
| Active | |||||
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soloauthor.substack.comLatest Issues
Advertise your book like a researcher
For the past few weeks, I’ve been running a fairly obsessive advertising experiment with Dark Stations, the first book in my Dark London supernatural suspense series.
The goal is simple: find an ad I can keep running.
For readers unfamili...
Email Promos Actually Sold My Book
If you’ve spent any time marketing an indie book, you’ve probably encountered the same wonderfully reassuring advice I did:
Run ads.
Facebook ads. TikTok ads. Amazon ads. Feed the machines money and eventually, allegedly, readers emerge f...
How to turn an idea into a book
Dark Stations is now live.
I could use this newsletter to tell you what the book is about, share the purchase link, and ask you to read it.
Instead, I want to tell you where it came from—and share a simple way to turn a passing thought in...
Rapid Release Strategy for Book Series
Most authors launch book one and hope readers remember them later.
That is a fragile strategy.
Readers have overloaded Kindles. They have endless recommendations, busy lives, streaming platforms, social media feeds, jobs, families, and a...
Your Book Needs a Category Before It Needs a Marketing Plan
Most authors treat category as a final admin task.
Finish the manuscript. Upload the book. Pick a few BISAC or Amazon categories. Add keywords. Move on.
That approach creates problems.
Category shapes how readers understand your book bef...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The Solo Author.
| Subscribers | Engagement | 59 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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The Solo Author | Helping solopreneurs become thought leaders in their niches
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