The Solo Operator
Lucas WollschlagerHelping Christian professionals escape the 9-to-5 and start a solo or fractional business. Strategies to replace your W2 income through solo-business ownership. Documenting my journey building to 6-figures and beyond.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 8 | Founded | 2 months ago | Last Issue | 8 days ago |
| Active | |||||
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thesolooperator.substack.comLatest Issues
How I Booked 60 Calls in 45 Days on LinkedIn
I booked roughly 60 calls in the first 45 days after I started my business.
Those calls turned into 5-6 closed deals. A few were 1-3 month projects, while the others were ongoing retainers that were enough to completely replace my W2 inco...
The Tax Code Treats Business Owners Differently. Are You Taking Advantage of It?
When I moved from Pennsylvania to Texas, my first paycheck without state income tax felt like a raise I didn’t expect to receive (which is a really nice feeling btw once you see it on your pay stub.) It’s comical, because I was doing the ex...
The Home Service Launch Playbook
The client acquisition playbook for new home service businesses. Plus a real case study: $100K in 12 months with 10 videos and $5/day in ads.
If I were starting a home service business today, this is exactly what I’d do to get to my first...
Solo Biz Deep Dive: From Hawaiian Coffee Farm to $400k/year Ghostwriting Business
Last week I sat down with Adam Knorr — this guy is a LinkedIn pro. He is on pace to do $400,000 this year writing LinkedIn posts for financial advisors.
The Solo Operator is a reader-supported publication. To receive new posts and support...
Don’t “Niche down.” Do This Instead.
If you’ve spent any time in the online business world, you’ve heard the advice: niche down.
“Get hyper specific.”
“Define your ideal customer avatar down to their age, income, hobbies, what they eat for breakfast, and the name of their do...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The Solo Operator.
| Subscribers | Engagement | 74 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
I'm a Catholic husband, father, marketer, and entrepreneur. Owner @ Veritas Copy | Documenting the journey @ The Solo Operator
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