The Sports Brief
World Sports ProgramAnalysis and research from the World Sports Program on the policy, economics, and governance shaping the future of sport.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 42 | Founded | 9 months ago | Last Issue | 3 days ago |
| Active | |||||
Read this Newsletter
thesportsbrief.substack.comLatest Issues
Geopolitical Capital: The Real Mechanics Behind China’s Global Stadium Spree
Sports infrastructure is rarely just about sports. On a global scale, it is a calculated instrument of sovereign strategy.
Over the past several decades, the People’s Republic of China has executed a masterclass in soft-power projection th...
The Grant Economy Is Not a Capital Market
Research Report 02 | 2026
Research Report 02 | 2026
Strategic Pause: Is It Time to Rethink the Youth Olympics?
What the IOC's host election freeze reveals about the future of multi-sport mega-events.
What to Know
- The Catalyst: The IOC Executive Board’s decision to pause host elections for the 2030 Summer Youth Olympic Games (YOG) marks a rare...
Who Owns the Game? The New Economics of NBA Franchise Ownership
The NBA's ownership model is changing as institutional capital moves deeper into professional sport. As franchise valuations reach unprecedented levels, the traditional relationship between owners, teams, and their communities is becoming i...
How Sports Governing Bodies Can Raise Institutional Capital Without Surrendering Control: Part 2
Note: This publication is Part 2 of a two-part series.
Note: This publication is Part 2 of a two-part series. If you have not yet read Part 1 of How Sports Governing Bodies Can Raise Institutional Capital Without Surrendering Control, we r...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The Sports Brief.
| Subscribers | Engagement | 75 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #201 |
Authors
The writers behind this newsletter.
Frequently Asked Questions
How can I access the email archive for The Sports Brief?
You can find recent issues that have been published by The Sports Brief on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does The Sports Brief have?
To see how many people subscribe to The Sports Brief, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in The Sports Brief?
Newsletter advertising can be extremely effective when it's done right. Before you pitch The Sports Brief as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like The Sports Brief?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact The Sports Brief using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to The Sports Brief?
Scroll up to where it says Related Newsletters to see other publications like The Sports Brief. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact The Sports Brief?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.