The Weekly Assist
By Hilary Hoffman | The pass that powers your success.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 44 | Founded | a year ago | Last Issue | 10 days ago |
| Active | |||||
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theweeklyassist.substack.comLatest Issues
I Thought I Understood Hospitality. Then I Read This.
I found out about Danny Meyer’s new book, What Could Possibly Go Right, from my friend Brette Warshaw’s Instagram story via two simple words: Pub Day!
It was the fastest “add to cart” of 2026. Yes, I paid for overnight shipping. Yes, I the...
The Joy of Reminiscing
This summer, our family lost one of our dearest friends. The eulogies left no shortage of evidence that he was an extraordinary man.
His brother spoke about a lifetime of moments for which they were the only two witnesses. After sharing a...
Finding Flow in Hard Things
We usually talk about “flow state” in the context of something enjoyable. Lately, the internet has turned it into a meme for the most trivial (sometimes gloriously lazy) everyday moments. One that made me cackle:
“When me and bff are debri...
Proud vs. Grateful
I finished Emma Grede’s Start With Yourself yesterday after hearing her speak on a panel last week. She gave everyone a signed copy. Somehow, ignoring her advice now feels like a breach of contract.
If you’ve listened to her podcast Aspire...
“In Your Back Pocket”
We’ve all heard some version of this career advice: “Listen to what people say about you, then find a job that maximizes (and monetizes) that skill set or quality.”
From a young age, whether it was a classmate or a friend of my mom’s, the...
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| Subscribers | Engagement | 76 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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By Hilary Hoffman | Twin mom. Founder of SotoMethod. Here for the assist.
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