The Westley Strategy Brief
Eric WestleyPractical insights to help you compete, win, and grow with intention.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 6 | Founded | 2 months ago | Last Issue | 9 days ago |
| Active | |||||
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Connecting Points Within a Corporation: Where to Engage and How to Win
Not all entry points into a corporation are created equal.
For MBEs / WBEs, one of the most misunderstood aspects of business development is where to engage inside a company and how to navigate those connections strategically.
How MBEs and WBEs Can Do Business Together and Win Bigger
Too often, businesses view peers as competitors.
But the most successful MBEs and WBEs understand a different truth:
The Westley Strategy Brief is a reader-supported publication. To receive new posts and support my work, consider becoming...
Best Practices for MBEs / WBEs to Win Contracts
Winning a contract is about positioning yourself to be selected.
For Minority Business Enterprises (MBEs) and Women Business Enterprises, access to opportunity has expanded, but access alone doesn’t guarantee results.
Best Practices for MBEs / WBEs to Prepare for a Matchmaking Event
Matchmaking events are one of the most powerful platforms for Minority Business Enterprises (MBEs) And Women Business Enterprises (WBEs) to connect directly with corporate buyers, decision-makers, and strategic partners.
The Westley Strate...
How to Analyze a Corporation’s Pain Points and Turn Them Into Business Opportunities
How to Analyze a Corporation’s Pain Points and Turn Them Into Business Opportunities
Too many suppliers approach corporations with a generic message:
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| Subscribers | Engagement | 62 | Monthly Web Visits | ||
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Authors
The writers behind this newsletter.
Strategy-driven leader with 28 years at Procter & Gamble (including Supplier Diversity Manager) and former OMSDC Director of MBE Services, helping businesses grow, compete, and win through positioning. My Mission: Creating Possibilities for Others.
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