The What List lands weekly in your inbox: what to read, watch, listen to, and care about now. Curated by dot com OGs Amy Parker + Gina Pell, think under-the-radar books, films, trends, ideas, and links worth forwarding to your fly friends.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 103 | Founded | a year ago | Last Issue | 7 days ago |
| Active | |||||
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thewhathq.substack.comLatest Issues
Sad About Beef Jerky
Hello Wonderful.
First time here? Welcome to our quiet corner of the web.
We’re Gina + Amy, dot-com OGs who continue to believe email is the killer app and human connection beats anything we can find online. Curation and authentic...
May Day Spending Blackout
Hello Wonderful.
How is it May 1 tomorrow? We say this every month, and every month it shocks us more than it should. May 1st is special though. Here’s a little history lesson: May Day predates Christianity (Beltane), the Romans thr...
Give Reese Some Peace!
Hello Wonderful.
We're not AI blind optimists. Nor are we apoc-AI-lyptic. But, we’re absolutely baffled by the hornet's nest Reese Witherspoon kicked up last week when she simply posted: "The AI revolution has begun, and I need to l...
GLPs Shrinking Your Juicy Parts?
Hello Wonderful.
We took this week off for a little Spring break with our high schoolers (GP is lounging in Saint Martin while AP tooling around the charming hamlet of Rosemary Beach, FL). It started out just grand until alerts lit...
Rabbit Rabbit and Lucky Charms
Hello Wonderful.
Last week we had the pleasure of hanging out with Brad Inman, legendary media guru and founder of the Livelong Women’s Summit, which so many of us are attending this month in San Francisco (use code WHAT for $50 Off...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for THE WHAT.
| Subscribers | Engagement | 75 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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How this newsletter ranks in the official Substack charts.
| #100 |
Authors
The writers behind this newsletter.
THE WHAT is content + community with an exceptional free newsletter covering what’s worth paying attention to in life, style, ideas, and culture from Gina Pell + Amy Parker, dot com OGs and AI ethicists.
CEO & Founder of THE BOARD. A seasoned match maker, accidental activist, and investor/advisor to emerging tech: SHOP MY, CAKE, MADA, & TRY NOW.
Internet OG + Content Creative of THE WHAT, a relevant newsletter (and community) for curious people who like to keep their fingers on the pulse of WHAT is worth knowing about.
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