The X-Mentor
Greg ParrottThe Business Impact of Design
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 42 | Subscribers | Read | xmentor.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
The X-Mentor | The C-Suite View of Design
## Trust what people do, not what they say.
The Corporate Performance Problem
If business leaders Measure What Matters, then most businesses believe they matter more than their customers.
The X-Interviews | The BIG LIE of Journeys
## Graham Hill on Journey Maps and Orchestration
Authors
The writers behind this newsletter.
Greg is a Pioneer of Interactive Branding. He has worked with both start-ups and global enterprises like Apple, Microsoft, and IBM. He writes about The Business Impact of Design.
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