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This Is Why!

A culture and recommendation newsletter by Melinda Fakuade & Lilly Milman, a pair of writers and best friends based in New York and Boston, respectively. They're also usually right about like, everything.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues61Founded3 years agoLast Issue10 months ago
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Latest Issues

Marry or move on!

It’s not an uncommon scenario: Your partner wants to get married, and you don’t. According to one study from Pew Research Center, 47% of adults who cohabitate with their partners and want to get married someday cite their partner not being...

10 months ago
12
8

Cultural Reset #3

Welcome to the Cultural Reset — a monthly series where we dive a little deeper into the world of books, TV, music, film, and more! Think of it as our usual “Hunter gatherer corner,” but extended. Let’s get into it!


Clocking In at...

a year ago
4

I Who Have Never Known Virality

If you’ve been anywhere near Substack, BookTok, or even just your local library lately, you’ve probably heard of Jacqueline Harpman’s I Who Have Never Known Men (often abbreviated to “IWHNKM” online). It has almost 300,000 ratings on Goodre...

a year ago
9

A win is a win

Evening in NYC a few weeks ago.

Back in January, I decided that instead of setting New Year’s Resolutions, I was going to set three concrete goals (a small one, a medium one, and a big one) for the year. The main distinction for me is that...

a year ago
12
4

The rack that launched a thousand comments

Kylie Jenner in a promotional post for her fashion brand, Khy.

Kylie Jenner has perfect boobs. I know, because she told me and everybody else on Instagram. On the social media app, where such things beg to be documented, Kylie Jenner has p...

a year ago
41
4

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  • This Is Why!

    Follow along as Melinda Fakuade and Lilly Milman dive into culture, long-distance friendship, life in your mid-twenties, and everything in between.

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