
A creative life, in progress.
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 92 | Founded | 3 years ago | Last Issue | 25 days ago |
| Active | |||||

I went script-less in this week
It was Wednesday morning. I still hadn’t started this week’s video yet.
No script. No plan. Just a camera, the morning walk with Bjarni, and a quiet decision to take the pressure off.
That was the experime...
How do you actually build a creative career—without guessing your way through it?
That’s the question behind everything I’m making right now.
Over the past few months, I’ve been building a simple system to figure it out in public:...
I don’t stick to one thing.
I’ll go deep on a creative practice—photography, filmmaking, writing, podcasting — and then, just as it starts to click, I feel the pull toward something new.
Not out of boredom. Not distraction. But curiosity....
Image copyright StoryCraft Productions 2026
This Substack isn’t what I thought it was. I’d reckoned on it being about how to craft stories. It isn’t.
It’s something more fundamental — it’s about creative journeys and career change, why c...
What is the future of storytelling in a post-truth world?
I travelled to Melbourne for a documentary film conference to understand the future of filmmaking and my place within it. Before I get to that, I really want to unpick the threads o...
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| Subscribers | Engagement | 64 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Visual Ethnographer | Filmmaker — I help people like you uncover your unique story, and give you the confidence to share it. So your audience feels more connected to you, what you do and why you do it.
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