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Artwork for The Gray Market

The Gray Market

Tim Schneider

Mapping the forces shaping the business of contemporary art, from inside and out.

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PricingFreemiumPublishesTwice weekly
Issues157Founded2 years agoLast Issue5 days ago
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Artwork for The Gray Market

Latest Issues

Archival Gray: Art dealers have the experience economy all wrong

  • A 2016 instructional graphic on the proper placement of a youth bike helmet. Image by Bruce Blau, courtesy of Wikimedia (via Creative Commons license)

Welcome back to The Gray Market! I’m once again coming to you from an airport depar...

5 days ago
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2

The art trade can't auction its way to gender parity

Expecting female artists to draw even with men in auction metrics misses a larger point about equity, data from ArtTactic indicates.

Photo by Marek Studzinski on Unsplash

12 days ago
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What happened inside the Artsy-Artnet merger? TGM Investigates!

A deeply sourced, behind-the-scenes look into one of the biggest art business consolidations in years.

Welcome to the latest edition of The Gray Market Investigates™️, a monthly study—strictly for paid subscribers—of a subject in the art o...

18 days ago
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3
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Sorry, but Pace’s cutbacks aren’t the death of mega-galleries

  • This is the only time anyone will probably ever equate one of the world’s leading galleries to a sheet ghost in a field, but here we are. Photo by Josh Hild on Unsplash

We humans suck at many things, but understanding the speed of mea...

25 days ago
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Lighting up the old habit of auction extremes

  • Multiple views of a circa 1971 pack of Sotheby’s Special Reserve cigarettes, featuring the company’s logo and the facade of its New Bond Street building in London, from an online sale catalog of Thomas Heneage Fine Art Books

The past...

a month ago
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  • Tim Schneider

    Thoughts on the changing business of contemporary art, from inside and out

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