The Gray Market
Tim Schneider, Julie Brener DavichMapping the forces shaping the business of contemporary art, from inside and out.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 172 | Founded | 2 years ago | Last Issue | 10 days ago |
| Active | |||||
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thegraymarket.substack.comLatest Issues
Wait, zoomers ARE buying art now?!
A ‘Z’ made with LED-equipped drones is dangerously close to caricature for a post about zoomers but here we are. Photo by Martin Sanchez on Unsplash
If you were searching for one point of broad consensus in the art market, you could do a l...
The top auction houses are mostly insurance companies now
A TGM x ArtTactic look at the rise, rhyme, and reason of auction guarantees.
Major auction houses do a lot of stuff in 2026: lend money against art and collectibles, house fine-dining restaurants and high-end bottle shops, sell capsule fas...
The Pace saga + the state of mega-galleries
and I took Pace’s hotly debated, work-in-progress creative and organizational retrofitting as a good enough reason to try out Substack Live yesterday. If you weren’t among the 100+ people who joined us in the moment, you can use the recordi...
Americans can barely have fun. That gives galleries an opportunity
Increasingly, there is no party in the USA. Photo by Jakob Owens on Unsplash
I sometimes think that the standard business model for a gallery could only be worse if it had actually been created as some kind of mythical punishment for the f...
How unhealthy is arts PR? TGM Investigates!
A proprietary survey of 33 seasoned arts writers and editors rings the alarm for publicists and publishers alike.
Welcome to the latest edition of The Gray Market Investigates™️, an every-six-weeks study—strictly for paid subscribers—of a...
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Thoughts on the changing business of contemporary art, from inside and out
A weekly newsletter about the cultural marketplace by a former Puck writer and veteran of both Sotheby's and Christie's. *Voted Favorite Arts Writer in the 2025 Baer Faxt Readers’ Survey*
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