Too Simple, Sometimes Naive
WhiplingExplorations of the China Comms world. Deep dives, essays, profiles and quick takes about Chinese state media, from someone who used to write it.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 36 | Founded | 2 years ago | Last Issue | 11 days ago |
| Active | |||||
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toosimple.substack.comLatest Issues
24yo American quits Chinese state media after mass fury over 'lucrative' salary
A young American’s state media salary sparked such fury and blowback online in China this week, it forced him to quit the job.
Since April, Edward Kuperman, who also goes by the Chinese name “Gu Aihua” has worked for the Dunhuang Media Con...
China Daily's racist monkey video was a PR disaster waiting to happen. It won't be the last.
This month, China Daily did something unusual. It went viral.
Unfortunately, not for the right reasons. On July 10, the Beijing-based paper put out a 58-second AI-generated video caricaturing the Philippines as a bedraggled, sobbing AI mo...
Beijing restricts journalists, yes, but foreign media keeps self-sabotaging too
Being a reporter in China isn’t great. Out of 180 countries, RSF ranks it 3rd worst, a smidgeon better than North Korea. No country currently has more jailed journalists — 113 today.
According to the last Foreign Correspondents' Club of Ch...
"I would make the world's worst spy ever”
“My family are enjoying our trip to Washington D.C,” posts Thomas Pauken II, on X, on Feb 26 this year. It gets a 167 views. 0 likes.
But behind the smiles is a secret. FBI files recently made public allege this isn’t any normal family tri...
Japanophobia — a quick way to go viral in China
“Err, what’s this?” my partner asks, showing me their phone.
It’s my personal social media, the one restricted to family and friends. My pinned post currently shows a Chinese kid dressed as a Communist soldier, up a 20-foot pole and prete...
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Authors
The writers behind this newsletter.
Ex-state media. Now figuring out that strange experience, while analysing China influence.
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