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Too Simple, Sometimes Naive

Whipling
Tens of paid subscribers

Explorations of the China Comms world. Deep dives, essays, profiles and quick takes about Chinese state media, from someone who used to write it.

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Substack
PricingFreemiumPublishesWeekly
Issues38Founded2 years agoLast Issue4 days ago
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Artwork for Too Simple, Sometimes Naive

Latest Issues

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China Daily's racist monkey video was a PR disaster waiting to happen. It won't be the last.

This month, China Daily did something unusual. It went viral.

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  • Whipling

    Ex-state media. Now figuring out that strange experience, while analysing China influence.

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