Too Simple, Sometimes Naive
WhiplingExplorations of the China Comms world. Deep dives, essays, profiles and quick takes about Chinese state media, from someone who used to write it.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 31 | Founded | 2 years ago | Last Issue | 12 days ago |
| Active | |||||
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toosimple.substack.comLatest Issues
State gleefully pushes man who "had to go to China to find the American dream". They might want to read his book first.
Last week a video by CNBC went viral thanks to a powerful narrative.
“36-year-old left the U.S. for China—now pays $1,000 rent and $100 for groceries for family of 4: it’s my version of the American Dream,” reads the headline.
Too Simple,...
Is Europe waking up to foreign disinfo?
It takes a lot to rile a European diplomat. To stir them from highfalutin, to real action talk. But in an ostentatious venue, just off the European Parliament, it’s clear that something has cracked.
“We see the gun, we know what it’s made...
How China is using AI to 'tell its story well'
“Oh no, it’s happening again,” sings an animated eagle, dressed in a suit. “Breaking news, another China shock!”
It’s the opening to a 56-second satirical song, detailing US jealousy of China’s tech progress, all conjured up using AI gene...
The other China: Life in a rural village
I spend a few days in a rapidly vanishing place. Where food is free, doors are left open, and the main currency is grandchildren.
To be fair, the car had done well — 500 kilometres of driving itself. Only when the road ran out, when asphal...
China: Quieter, more fretful than I remember
It’s my first day in Beijing, and I’m standing on a busy junction at morning rush hour. Since I was last here, it simultaneously feels like someone has turned the sound down, and the brightness up.
The light is easy to figure — no polluti...
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Authors
The writers behind this newsletter.
Ex-state media. Now figuring out that strange experience, while analysing China influence.
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