Tough Talk
Kay Lough | Tough TalkTough Talk is a newsletter of strategic communications tips drawn from my 20+ years of experience coaching people to speak or write with clarity and purpose about difficult topics in order to solve problems.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 31 | Founded | 4 years ago | Last Issue | 2 years ago |
| Active | |||||
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kaylough.substack.comLatest Issues
TIP # 27 | Don't distract from your message
Photo from Pexels.com by Yan Krukau
Choose your words carefully | You want your audience to hear you clearly and precisely so they understand the meaning you intend them to have.
In the last few years we’ve been introduced to the conc...
TIP #26 | Let it go
Many times throughout my career I’ve had to talk someone out of requesting a correction or retraction from a news outlet.
When something challenging happens and the story results in confusion, scrutiny or reputational challenge, people in...
TIP #25 | Let people in
“People are not up on what they’re not in on.”
About thirty years ago, I went to a conference with other lay leaders of my former church. Our speaker was renowned author and leadership expert John Maxwell. He said a few things that s...
TIP # 24 | Stick to what you know
We see them a lot these days. Hot takes. A hot take is an opinion on a cultural issue or current event which is given by a person, a company, or organization that is designed to be provocative and a bit moralizing.
The hot take can be a w...
Occam's Razor
This is another one of those principles to live by that we’ve heard about for most of our lives. It’s a bit different than the last one, Murphy’s Law. This one is not just a “universal law” but a rule or principle we can put into practice....
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Authors
The writers behind this newsletter.
I’m Kathy Lovin (Kay Lough is my nom de plume), a communications strategist and messaging guru. I've taught PR and public speaking as an adjunct professor and I'm a former White House staffer, LFL steward, Janeiac, and cat rescuer too.
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