Tracy’s Tidbits
Tracy SWriting about my journey going from CMO to CRO and everything GTM in between.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 85 | Subscribers | Read | cmo2cro.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Job Seekers: The Background Check - One Thing You Might Not Know
A few months ago I interviewed for a CxO role at a $80M SaaS company. This role came to me through an independent executive search firm. I went through my interviews and I was even flown out to their location to meet them in person for a fi...
Why I Hate HubSpot, Let Me Count The Ways
From graymail suppression to billing-based email limits, HubSpot’s quirks aren’t “charming”—they’re workflow killers. Here’s what every growth leader should know before buying in.
Salesforce: A Dinosaur CRM
In my 25 years in Silicon Valley I have always been amazed at how Salesforce has managed to survive with doing very little to improve itself over the years. The first big change I had seen in a decade was Lightning — a refresh on reporting ...
LinkedIn Partnership Ads: The New Linked(In)fluencer
LinkedIn just released a new ad format called Partnerships where you can promote posts that mention your brand. As long as you are a Page admin, super admin, or Sponsored Content poster for your account, on the left pane of your Campaign Ma...
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Authors
The writers behind this newsletter.
I'm a creative GTM leader with an analytical mindset. FWIW, I'm also 3x CMO, 1x CRO, 1x VP of Growth, 5x Operations leader with 2 exits. Spent most of my time in B2B SaaS and about a decade in B2C, from seed to public companies.
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