CMO2CRO
Tracy SFor revenue leaders who want to break down GTM silos and build better growth engines.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 125 | Founded | 2 years ago | Last Issue | 4 days ago |
| Active | |||||
Read this Newsletter
cmo2cro.substack.comLatest Issues
Why Your Prospects Aren't Saying No. They're Just Saying "Not Yet."
Last week I was talking to a CRO who told me that the deals were stalled and they couldn’t understand why. Conversions had dropped by 50% in the last six months.
Their hypothesis was that their prospects were just very distracted by all t...
Your Buyers Don't Care That You Know Their Name
Personalization is outdated, there, I’ve said it out loud, even after working at a company that sold AI personalization.
Bottom line is buyers don’t actually care if you know their name. They care if you understand their risk, their budge...
The Most Misunderstood Metric in PLG
Free-to-paid conversion is one of the most misunderstood metrics in PLG. Founders obsess over it. Investors ask about it. Boards benchmark against it.
Yet most people are comparing themselves against a number that tells them almost nothing...
Your AI Isn't the Problem. Your Standards Are.
Why are so many smart marketers suddenly willing to publish work they never would have approved two years ago? Where is the discipline to reject average?
Every week I see LinkedIn posts and newsletter covers crammed with bad graphic...
The AI Transformation Gap: Why Most Marketing Teams Are Still Missing the Point
A recent BCG report revealed a statistic that should make every marketing leader pause:
-
96% of CMOs say they’ve significantly transformed marketing with AI
-
Yet, 42% admit they’re still primarily using AI as a task assistant
Th...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for CMO2CRO.
| Subscribers | Engagement | 67 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
I'm a creative GTM leader with an analytical mindset. FWIW, I'm also 4x CMO, 1x CRO, 1x VP of Growth, 5x OPs leader w/2 exits. Spent most of my time in B2B SaaS and about a decade in B2C, from seed to public companies. Also an Advisor for B2b SaaS.
Frequently Asked Questions
How can I access the email archive for CMO2CRO?
You can find recent issues that have been published by CMO2CRO on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does CMO2CRO have?
To see how many people subscribe to CMO2CRO, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in CMO2CRO?
Newsletter advertising can be extremely effective when it's done right. Before you pitch CMO2CRO as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like CMO2CRO?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact CMO2CRO using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to CMO2CRO?
Scroll up to where it says Related Newsletters to see other publications like CMO2CRO. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact CMO2CRO?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.