Marketing in Progress with Moritz Fritzen
Moritz FritzenProven marketing strategies for consumer startups: Featuring real-world frameworks, practical insights, and hard-earned lessons from expert Moritz Fritzen.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 41 | Founded | a year ago | Last Issue | 24 days ago |
| Active | |||||
Read this Newsletter
moritzfritzen.substack.comLatest Issues
The Unsexy Stuff That Works
The first two editions of this series covered the big strategic moves. Post at volume (Edition 1). Reallocate your influencer budget. Build systems, not campaigns (Edition 2).
This one covers the stuff nobody puts in a keynote. The small,...
The Influencer Rethink
Part 1 was about volume. This week is about where your money goes, because most consumer founders are spending their influencer budget backwards.
Here’s the pattern I see constantly: a founder allocates €5K–€20K/month for influencer market...
Brand Is Becoming the Only Real Moat
AI is about to commoditize almost everything.
This is not a distant future scenario. It is already happening.
Software gets copied in weeks. Content gets produced in minutes. Design is becoming templated. Even physical products are easier...
What I Got Wrong at Gorillas
There’s a version of the Gorillas story people love.
A group of ambitious operators builds a rocket ship, raises billions, scales across Europe in record time, and becomes the blueprint for hypergrowth marketing.
Some of that is true. Gor...
The Volume Play
There’s a number that will make most founders uncomfortable: 30.
That’s how many times best-performing consumer brands post on TikTok per day. Not per week. Per day.
Your instinct says that’s insane. That it’s spammy. That you’d run out o...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Marketing in Progress with Moritz Fritzen.
| Subscribers | Engagement | 76 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
I help consumer startups grow through world-class marketing. Currently Head of Marketing & Advisor, I’ve built and led teams at Facebook, L’Oréal, Gorillas, and Eucalyptus.
Frequently Asked Questions
How can I access the email archive for this newsletter?
You can find recent issues that have been published by this newsletter on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does this newsletter have?
To see how many people subscribe to this newsletter, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in this newsletter?
Newsletter advertising can be extremely effective when it's done right. Before you pitch this newsletter as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like this newsletter?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact this newsletter using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to this newsletter?
Scroll up to where it says Related Newsletters to see other publications like this newsletter. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact this newsletter?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.