Reletter
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Trailmix

Matt Walsh

An exploration of the trail running business & media landscape.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues110Founded4 years agoLast Issue10 days ago
Active

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Latest Issues

✳️The Man Trying to Improve Ultrarunning Livestreams

Hey pals,

A single topic today, and tbh after the Satsify palava we all need to go outside and touch grass a little.

A lot of people asked my opinion on it and honestly, I really don’t care about it. Yes it was cringey, yes Brice and Sat...

10 days ago
13
17

✳️Brands don’t have to be Edgy to Thrive in Trail

On On, Mount to Coast, GTWS and more

Hey pals,

24 days ago
15
1
Paid

✳️A Nice Surprise for UTMB

Hey pals,

A short one this week with plenty of small news stories.

Ourea’s races have a new owner; UTMB actually have to spend their own money on a race; Aravaipa engulfed another race series; and why trail running for all it’s quandaries...

a month ago
15
5

✳️Why do we have Trail Running News Deserts?

On why we need more local news in trail running.

Hey pals,

2 months ago
8
2
Paid

Four Lessons from an Iconic Race’s Collapse

Hey pals,

I write to you from a bucolic garden in Oxfordshire where I’m taking a much needed respite from the rampage of work.

I wanted to get a full-debrief from Shane Ohly, Founder of Ourea about the backstory to their collapse, but wi...

2 months ago
19
2

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  • Matt Walsh
  • Frequently Asked Questions

    How can I access the email archive for Trailmix?

    You can find recent issues that have been published by Trailmix on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does Trailmix have?

    To see how many people subscribe to Trailmix, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in Trailmix?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch Trailmix as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like Trailmix?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact Trailmix using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to Trailmix?

    Scroll up to where it says Related Newsletters to see other publications like Trailmix. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact Trailmix?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.