
Practicing the job of writing sharp, culture-aware business essays as if I were already ghostwriting for Gary Vaynerchuk.
| Platform | Pricing | Only free issues | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 8 | Founded | 5 months ago | Last Issue | 3 months ago |
| Active | |||||

Photo by Redd Francisco on Unsplash
In his recent Underpriced Actions post, Ref writes about the Super Bowl as an example of underpriced attention — how tens of millions of engage...
Photo by Juan Manuel Núñez Méndez on Unsplash
I did one live show on Whatnot.
I didn’t know the culture of the platform. I didn’t know the optimal cadence, the right language, or how long I was “supposed” to stay live. I didn’t have a fol...
https://ebay.us/m/Anrvxu
There is something objectively unhinged about this.
I’m the person who cans food I grew myself.
I collect seed packets.
And mason jars.
And vintage cooking utensils.
I genuinely care about overconsumption, pla...
On VeeFriends, Meaning, and the Things We Let Into Our Homes
I’ve been questioning my motives lately.
Photo: Business Wire
As a kid, I collected TY Beanie Babies.
Pogs.
A few other things that came and went.
I never cared about Pokémo...
Photo by Antonio Scalogna on Unsplash
If I were shaping GaryVee’s Substack, I wouldn’t make it louder.
I’d make it deeper.
Substack isn’t built for punchlines.
It’s built for memory, meaning, narrative, and interiority.
Gary is alread...
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The writers behind this newsletter.
Mother of daughters. Building lush brands, one soul-aligned, rhythm-tending client at a time. Book your Brandprune™
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