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Truth in NIL

Marc Isenberg writes Truth in NIL on the business of college sports—NIL, labor rights, money, and athlete advocacy. Advisor to college and pro athletes. Author of Money Players, Go Pro Like a Pro, and a forthcoming NIL booklet with Debbie Spander.

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PricingOnly free issuesPublishesTwice weekly
Issues11Founded3 months agoLast Issue18 days ago
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Latest Issues

What if college athletes weren’t afraid to speak up?

For decades, athletes were expected to play, not to speak. When they have spoken, the result has been a transfer of power. College athletes are next.

By Marc Isenberg

What happens when college athletes overcome the fear of speaking up on...

18 days ago
6
3

The SCORE Act is a blowout — for everyone except the revenue-generating athletes.

By Marc Isenberg

After two years of intense lobbying and expense, the NCAA is closing in on the bill it asked Congress to write.

Strip away the executive orders, the celebrity muscle, and the White House roundtable where the President con...

23 days ago
2
2

The four biggest NCAA failures shape college sports today

How we got here — and why athletes, lawyers and agents aren’t the cause.

By Marc Isenberg

A school cuts a sport. Pundits and so-called insiders point to the usual suspects: NIL, the House settlement, the transfer portal, agents and lawyer...

a month ago
7

Pro Sports Runs on Socialism. College Sports Should Take the Hint.

The pro team owners figured out that redistribution generates extraordinary wealth. College sports is doubling down on the opposite — and the squeeze is reaching the programs that can least afford it.

By Marc Isenberg


The NCAA Manu...

a month ago
7
2

College Sports Isn’t Broken. It Lacks Leaders Willing to Bargain in Good Faith.

By Marc Isenberg

Seth frequently tweets, “Please be kind.” I’ve tried to take that to heart in responding to his tweet on college sports — pay-for-play, free agency, and why he believes collective bargaining isn’t the answer.

Thanks for r...

2 months ago
6
3

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  • Truth in NIL

    Marc Isenberg writes Truth in NIL on the business of college sports—NIL, labor rights, money, and athlete advocacy. Advisor to college and pro athletes. Author of Money Players, Go Pro Like a Pro, and a forthcoming NIL booklet with Debbie Spander.

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