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Under a Pen Name

Maren Vale

How to build a paying Substack in a niche nobody respects. Real numbers, no growth hacks.

Platform
Substack
PricingOnly free issuesPublishesDaily
Issues5Founded20 days agoLast Issue8 days ago
Active

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marenvale.substack.com
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Latest Issues

Shape Matters More Than Size

When I first discovered Substack I was looking for niche experts. I searched for very specific things, like advice on writing serials from experienced authors, and the good stuff I found happened to be on Substack pretty often.

Some of the...

8 days ago
10
2

I read my own stats too early and got it wrong

When my Substack started to grow, I had to learn to read the stats correctly. And to not get too hung up on them.

An example: I started drafting this post back in early July, and I wrote about what was my “worst title of the year”. It was...

12 days ago
10
1

I check my dashboard more often than I should

I would like to present myself as the calm sort of author who publishes the work, closes the laptop, takes a dignified walk, and trusts the mysterious currents of readership. In reality, I have been known to refresh the stats while still ho...

19 days ago
7
4

Most Substacks have a side entrance

Last week I published every number I have. One of them was that two thousand people arrived from search last month and eight of them subscribed.

Here is part of why.

A reader arrives through whatever gap the internet has provided. A frien...

19 days ago
7
1

What a $12,000 erotica Substack looks like inside

I write erotic fiction under a pen name. Last month the publication earned more than my first salaried job paid, and I have never once been able to explain it at a dinner table.

So here it is instead. Every number I have, as of June 26, be...

19 days ago
14
6

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  • Maren Vale

    I write short, sharp erotica about wives who stray, husbands who watch, and the quiet power in being used. Voyeurism, control, humiliation, obedience, cruelty, served cold.

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