Unique, analytical insights for smart football fans, media and analysts
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 1048 | Founded | 4 years ago | Last Issue | 4 days ago |
| Active | |||||
Read this Newsletter
unexpectedpoints.comLatest Issues
Week 5 Bayesian Quarterback Rankings
Using historical Adjusted Quarterback Efficiency (AQE) and Bayesian statistical analysis to most accurately predict quarterback performance
You can find all the previous editions of the Bayesian Quarterback Rankings here, including a metho...
Who are the undefeated Vikings: Good? Bad? Ugly?
Looking through 20 years of historical power rankings to see how similar 4-0 teams finished their seasons
The San Francisco 49ers, Kansas City Chiefs and Minnesota Vikings are the only remaining 4-0 teams in the NFL, but their play hasn’t...
Adjusted Quarterback Efficiency: Through Week 4
Bryce Young and Drake Maye moving on up, Jordan Love out of the cellar, and Jalen Hurts falling fast
This analysis is my best attempt to discount and adjust various elements of quarterback efficiency and get to the number that most accurat...
Week 5 NFL Power Rankings
Los Angeles Rams jump back to the top, with the San Francisco 49ers on their heels and Los Angeles Chargers in freefall
The Week 5 power rankings combine the initial, Week 1 power rankings I released and the evidence from the first two wee...
Week 4 Monday Night Saints-Falcons: Advanced Review
The Falcons offense is rolling with Michael Penix at the helm, and Bijan Robinson looks unstoppable
The adjusted scores quantify team play quality, with emphasis on stable metrics (success rate) and downplaying higher variance events (turn...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Unexpected Points.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
SEO Reach
Where Unexpected Points ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 626 | Monthly Search Traffic | Top Keywords |
|---|
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #108 | |
| #79 |
Authors
The writers behind this newsletter.
Former senior data scientist at PFF, before that director of data and analytics at RotoGrinders. Finance guy in a past life.
Social
Frequently Asked Questions
How can I access the email archive for Unexpected Points?
You can find recent issues that have been published by Unexpected Points on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does Unexpected Points have?
To see how many people subscribe to Unexpected Points, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in Unexpected Points?
Newsletter advertising can be extremely effective when it's done right. Before you pitch Unexpected Points as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like Unexpected Points?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Unexpected Points using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to Unexpected Points?
Scroll up to where it says Related Newsletters to see other publications like Unexpected Points. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact Unexpected Points?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.