La newsletter qui parle de marketing, de branding, et de storytelling.
Platform | Substack | Pricing | Only free issues | Publishes | Weekly |
---|---|---|---|---|---|
Issues | 17 | Subscribers | Read | faycalbelmadi.substack.com |
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Le branding (ou brand marketing) est-il plus important que le marketing (ou performance marketing) ?
Il y a quelques mois, Louis Vuitton a lancé sa campagne publicitaire avec Lebron James. C’est simple, vous ne pouviez pas la louper.
Il y a encore beaucoup d’inconnus sur le fonctionnement de l’humain.
« Les contes de fées sont totalement vrais. Non pas parce qu'ils nous disent que les dragons existent, mais parce qu'ils nous disent que les dragons peuvent être battus. »
The writers behind this newsletter.
Permettre à chaque marque* de s’exprimer. *si vous parlez, vous êtes une marque.
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