Well Made by Sophie Axelson
behind the scenes of building brands, creating worlds & collecting inspiration along the way!!!
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 94 | Founded | a year ago | Last Issue | 4 days ago |
| Active | |||||
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sophieaxelson.substack.comLatest Issues
The Moodboard Is Not The Business
on aesthetics, output, and the difference between the two
I’ve noticed people bringing Pinterest boards into rooms they don’t belong in: pitch decks, a landlord walkthrough, their own social feeds, the TikTok launching their new business....
If I’m Shopping for Any Season, It’s Fall
I don’t consider myself much of a seasonal shopper, and I’m certainly not one to overhaul my wardrobe the moment the leaves change. But fall always reinvigorates my love of fashion, maybe it’s the ever present inspiration from fashion month...
I Don't Strive for Work-Life Balance
Some thoughts on presence, priorities, and why "balance" was never the goal
This article started as a request in my subscriber chat (hi, I love it there), and it had me thinking. Who is work-life balance? Do I even believe in that? How am...
So You Want To Build A World?
The closest thing I can give you to a guide
I’ve talked a lot about what worldbuilding is and what it isn’t, what it actually requires (cough cough, discernment), and you can go back and read those if you want the context:
This Substack's 1st Birthday Party
When I was in my later years of elementary school, I went through a phase of feeling dead set on becoming an author. I loved reading more than anything (I had just finished the Harry Potter series), and creative writing was my favorite part...
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| Subscribers | Engagement | 77 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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behind the scenes of building brands, creating worlds & collecting inspiration along the way
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