Well To Do
Rina RaphaelThe latest, greatest, and strangest of the wellness industry.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 87 | Subscribers | Read | welltodo.substack.com |
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| #203 |
Latest Issues
Recent posts by this newsletter. Browse the email archive.
What Happened to the American Vacation?
I’m back from my much-needed break! Below are some thoughts on the increasing loss of enchantment (and why it matters), along with new wellness fads, Blue Zone skepticism, and more.
The Healthification of Hair
The ever-growing hair wellness sector—"follicle fitness," scalp microbiome, etc. Plus: latest fad diet, quadrobics, trending supplements, and more.
'Social Wellness'
Everyone wants to be a community-building brand! Plus more news & trends: 'Protein candy,' vitamin brand woes, and why are GLP-1 makers funding body positivity orgs?
Are Longevity Clinics Not Long for this World?
Ambiguous buzzwords and 4 reasons I’m bearish on longevity trends. Plus: Lululemon greenwashing complaint, niche women’s health sector heats up, and more.
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Authors
The writers behind this newsletter.
Journalist and author of "The Gospel of Wellness" (Henry Holt / MacMillan). I write for the New York Times, L.A. Times, Fast Company, and more.
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