
What Works has moved! Find the full Substack archive along with new (and older) work at whatworks.fyi
| Platform | Pricing | Freemium | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 239 | Founded | 3 years ago | Last Issue | a year ago |
| Active | |||||

As I mentioned in my last newsletter of 2024, I decided to move off of Substack.
In many ways, Substack still has a lot going for it. My first post of 2024 was about the “rock and a hard place” situation that all creators find themselves...
Photo by Steve Johnson on Unsplash
Imagine you start a cottage business making hot pepper jam. Once you've perfected your recipes, you've got to sell some jam. To do that, you need to get in front of potential customers.
You decide that a...
Photo by Karsten Winegeart on Unsplash
Author and speaker Bob Burg popularized the three magic words you’ll eventually hear just about any marketing educator say: know, like, and trust. “All things being equal,” he wrote in his 1994 book,...
Photo by Jamie Street on Unsplash
Marie Forleo bills her signature course, B-School, as the "ultimate system to grow your business and own your freedom." It's the subhead on the sales page.
Scroll down just a bit, and you'll see how she d...
Last week, I shared 10 books that rocked my world in 2024. Today, I’ve got 20 podcast episodes for you. If you think that’s a lot, just be glad it isn’t 40 or 50!
If there was a theme among the books I selected, it was the politics and soc...
Subscribers, engagement, traffic and sponsorship for What Works.
| Subscribers | Monthly Web Visits | Accepts Sponsors | |||
|---|---|---|---|---|---|
| Estimated Cost per Ad | |||||
The writers behind this newsletter.
Writer, podcaster, and producer baffled by the absurdity of neoliberal capitalism. Autistic feminist. Aspiring philosopher. Amateur baker. Host of the What Works podcast and author of a book of the same name.
You can find recent issues that have been published by What Works on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
To see how many people subscribe to What Works, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
Newsletter advertising can be extremely effective when it's done right. Before you pitch What Works as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact What Works using the contact information provided and ask for a copy of their media kit.
Scroll up to where it says Related Newsletters to see other publications like What Works. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.