
unapologetically intellectual, infectiously enthusiastic and painfully sincere (but: funny). expect: considered positions, close readings, heartfelt recommendations and unstoppable blurtings-out of ideas as they come to me
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 82 | Founded | 2 years ago | Last Issue | 8 days ago |
| Active | |||||

at least to see how it looks from that perspective.
in brief
(but you do probably actually want to). 10 quick and dirty strategies for getting yourself to Do The Sodding Thing. plus! one AI trick for Getting Stuff Done, a wise little book, small treat calendars
weekly roundup
on the problems of romanticisation. plus! 13 things I have loved this week, including the best place to start with Anne Carson, Nobel Prize Winner, very good tomato sauce and excellent 80s films
Housekeeping:
nine absolutely gripping audiobooks for autumn. because it’s time. the nights are drawing in. let’s enjoy ourselves without guilt.
weekly roundup
literally I have spent my career figuring out what changing one specific thing would plausibly alter in the world and how people and institutions would react
the quick personal round-up
Subscribers, engagement, traffic and sponsorship for Whatever Works.
| Subscribers | Engagement | 82 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Where Whatever Works ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 2.6k | Monthly Search Traffic | Top Keywords |
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How this newsletter ranks in the official Substack charts.
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The writers behind this newsletter.
bestselling novelist (eg The Power), games creator (eg Zombies, Run!), broadcaster (eg Human Intelligence). genuinely interested in almost everything. sometimes people call me a ‘public intellectual’ and I quite like it.
Broadcaster Journalist
Writer & broadcaster for hire. @bbcfreethinking @1843mag Line of Beauty @bbcradio3 Sound of Cinema. Convener of @ClubVietnamese. Victorianist til I die.
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