Modern Marketing Digest
Yogesh (Marketing with Vibes)Marketing insights and trends in easy, engaging and fun format
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 43 | Founded | 5 years ago | Last Issue | 10 days ago |
| Active | |||||
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yogeshmehra.comLatest Issues
CAC Trap: Why your Cheapest Customer Might Be Your Most Expensive One
I was chatting with a marketing lead at a growth-stage fintech startup recently. They were excited about a new channel producing customers at the lowest CAC they’d ever seen. The unit economics looked unbeatable. They were already building...
The Marketers Who Earn a Seat at the Table Aren't the Fastest Builders. They're the Best Capital Allocators.
The bottleneck in marketing is no longer execution. It’s judgment.
AI removed the friction that used to kill bad ideas before they launched. That filter is gone. Now you can build the wrong thing in an afternoon and have the data to convin...
The Best Marketing Essay Ever Written Has Nothing to Do with Marketing
The best marketing I’ve ever done for startups felt nothing like “marketing” at the time. It looked more like customer service. Or consulting. Or just spending too much time on something that clearly wouldn’t scale.
Paul Graham explained w...
Stop Promoting Your Best Marketers Out of Marketing
Less than 35% of what most marketing managers do is actually marketing.
We treat that like an unavoidable cost of seniority. It is not. It is a role design failure, and it is fixable.
A brand strategist I respected got promoted to run ma...
The Five AI Marketing Roles Nobody Is Hiring For Yet
There is enough talk about which marketing jobs AI will replace. I am increasingly curious about the ones it might create.
Predicting the future is a fool’s errand. But I have been running a marketing team through this shift in real time,...
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Authors
The writers behind this newsletter.
Chief Marketing Officer | Marketing has been my playground for 20 years. I make marketing easy and fun to understand, breaking down complex topics into digestible bits.
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