Your Content Should Sell
Matthew GattozziYour Content Should Sell is a free a newsletter that gives you practicals about creating content for your brand. It’s a must-read among DTC marketers and business leaders.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 127 | Last Issue | 9 days ago | Active |
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yourcontentshouldsell.beehiiv.comLatest Issues
AI is making us worse advertisers
I have been impressed by AI. I have built software, and I believe this tool is incredible.
But if you use this tool incorrectly, your skills as an advertiser and marketer will collapse.
I am writing this newsletter from the heart....
How to make new ads without the risk of losing
We are all looking for new customers.
That is the core need for 99% of businesses.
Finding those new customers is hard.
When you are running ads, you have a few ways to get more customers.
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More spend and ads.
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Better ads....
I Almost Killed A Good Ad Because I Loved The Wrong Feature
I fell in love with a specific product feature once and almost killed the ad because of it.
It was a feature I thought was genius.
The kind of thing I would tell my friends about. I wanted it to be the headline. I wanted everyone to see...
Your Brand Account Is the Problem
Social media has an "old way" of doing things now.
Think about that for a second. A medium that didn't meaningfully exist 20 years ago already has a legacy approach. An outdated playbook. A wrong answer.
That's how fast this has moved....
The Brief Is the Contract
I jumped in to fix an edit recently.
The cut wasn't landing. The pacing felt off.
I stepped in to make a correction - which is fine. That's part of the process.
But I sat with it afterward and asked myself a harder question: how d...
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Audience Metrics
Subscribers, engagement, traffic and sponsorship for Your Content Should Sell.
| Subscribers | Monthly Web Visits | Accepts Sponsors | |||
|---|---|---|---|---|---|
| Estimated Cost per Ad | |||||
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Authors
The writers behind this newsletter.
Founder of Goodo Studios
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