YourSuperpower
Simon AndrewsMy new Substack celebrates the human superpower -Creativity Too often this left to people with the C word in their job title. Yet smart thinking that drives real success can come from all parts of the team
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 17 | Founded | 3 years ago | Last Issue | a year ago |
| Active | |||||
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yoursuperpower.substack.comLatest Issues
Tonys Chocolonely
Broad Museum in LA has a wonderful building housing a great collection, based around the art bought over the years of an LA billionaire. As you might expect, the gift shop is good too. But as well as a great selection of art books and art m...
Plink Plink Fizz
I was a little late to the sad news that ad legend Mary Wells Lawrence had passed at the age of 95. She was at her apex during the 60s, when so many ad legends did their best work. It was very much a male world but Mary broke through - to u...
Who gives a Crap?
A sustainable toilet paper brand that uses recycled paper, was launched with a fundraising campaign and donates half its profits to a third world water charity ticks lots of boxes.
The fact it's a D2C brand, that doesn't market itself in a...
Lucky Star
Probably hard to have Mercedes admit they were inspired by BMW but do great minds think alike?
The iconic Hire project from BMW must have been an influence on the Mercedes Lucky Star. BMW made a series of short (c 10m ) films where the pr...
Aesop
Choosing where to open your stores is a crucial marketing decision. In some sectors there are obvious places - usually where competitors are already; in London high end menswear has (still) to be on Jermyn Street and furniture on Tottenham...
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