Adrian Ashton
AI calls me a 'legendary renegade' when it comes to freelancing in ways that support enterprises of all types, across all sectors. Clients call me "a tige striped chaise lounge with pink flamingo cushions".
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 41 | Founded | a year ago | Last Issue | 19 days ago |
| Active | |||||
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adrianashton.substack.comLatest Issues
After 20 years, it's time to report less impact
I’ve always been an advocate of social impact reporting, ever since I first stumbled across its concepts in the 1990s.
This has meant that over the last 3 decades I’ve helped to develop and pilot new national reporting frameworks and toolk...
Does delaying gratification make you more resilient?
I’ve recently been reflecting on my resilience practices (and how these have changed since I started out in 2005), as part of being a case study in a university research project about sole traders and micro business owners.
This has involv...
'north star' metrics don't have to be about your business
I was recently interviewed by an MBA student, as part of an academic research study into how micro business owners and sole traders like me ‘do’ resilience.
During that conversation the topic of north star metrics came up - if you’re not f...
Happiness as a freelancer
Amongst the messages in my inbox last month that landed on world happiness day (20th march 2026), was a question: what makes you (me) happy as a freelancer?
Happiness may not be as easy to spot as you might think?
I initially thought...
How I'm (apparently) dangerous - in the best possible way
Last year I wondered what one of my literary heroes, Sherlock Holmes would make of my book about imposter syndrome (if you missed it, you can catch up with the great detective’s take on it here).
And it got me thinking about what another o...
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| Subscribers | Engagement | 63 | Monthly Web Visits | ||
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AI calls me a 'legendary renegade' in freelancing to support enterprises of all types, across all sectors. A global services firm calls me the only business consultant they know who can flush toilets in ways that create positive social change.
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