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After School by Casey Lewis

Casey Lewis

Youth consumer trends + Gen Z insights


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Latest Issues

Recent posts by this newsletter. Browse the email archive.

IUD-fluencers and Candy Bouncers

Margot Robbie is making a Sims movie; Maggie Rogers drags the guy who stood her up to see the Knicks in new song; and Megan Thee Stallion will hit the road with GloRilla for Hot Girl Summer Tour.

17 days ago

iPad Kids and Sexy Water

From Ariana to SZA, why everyone's singing about Saturn Returns right now; college basketball stars front the new Skims’ men’s campaign; ‘Taylor Swift: The Eras Tour’ has become Disney+’s most-streamed music film after just three days; and ...

18 days ago

Beastified Hollywood and MTA Fanboys

Tyla taps Becky G and Tems for self-titled debut album; Cami Mendes wants more films about the Brazilian American experience — so she produced one; Alix Earle has plans to start a consumer brand; and I love knowing that Kaia Gerber and Ayo ...

19 days ago

Good Manners and Synthetic Runoff

A Dua Lipa fan and a Nicki Minaj fan got into a real-life standoff over internet beef; Ariana Grande nabs sixth number-one album with ‘Eternal Sunshine’; meet the rich old men who want to buy TikTok; and I can’t stop clicking on these dumb ...

20 days ago


The writers behind this newsletter.

  • Casey Lewis

    After working at Teen Vogue and MTV, I started a media company for Gen Z that was acquired by a media company for Gen Z (that was acquired by another media company for Gen Z). These days I research trends and help companies reach young people.

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