Ag Done Different
Dan SchultzTomorrow's breakthrough marketing insight for agriculture. Delivered today.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 224 | Founded | 4 years ago | Last Issue | 3 days ago |
| Active | |||||
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The John Deere Hotel
"Do not say things. What you are stands over you the while, and thunders so that I cannot hear what you say to the contrary."
- Ralph Waldo Emerson
Imagine that John Deere were to open a hotel.
If you stop reading this and clo...
The Everyone Trap
“It’d be nice to please everyone, but I thought it would be more interesting to have a point of view.” - Oscar Levant
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In 1986, the Campbell’s Soup Company faced a serious problem: its spaghetti sauce brand, Prego, was losing...
The Distance Between The Pins
“The real problem is not whether machines think but whether men do.”
- B.F. Skinner
The distance between the centers of two bowling pins is twelve inches.
Not eleven. Not thirteen.
Twelve.
The number seems arbitrary until you stand a...
A Single Thread
“All great events hang by a single thread. The clever man takes advantage of everything, neglects nothing that may give him some added opportunity; the less clever man, by neglecting one thing, sometimes misses everything.”
- Napoleo...
The Problem Definition Advantage
“The test of a first-rate intelligence is the ability to hold two opposed ideas in mind at the same time and still retain the ability to function.”
- F. Scott Fitzgerald
It’s the early 1980’s in America. a youthful MTV is hitting it...
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| Subscribers | Engagement | 71 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
I'm an agribusiness psychotherapist, helping agtech companies design their category and commercialize products differently.
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