Reletter
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Ad Hoc is a newsletter about the interplay of culture and identity.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues127Founded2 years agoLast Issue31 hours ago
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Latest Issues

Avery Trufelman's vintage shopping hidden gem.

Happy Monday! I hope it isn’t too hot where you are. Congratulations to all the college grads who are reading this - I’m so excited for you.

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Happy Thursday! This bonus letter is free because it’s in partnership with Book of the Month. Inside: a year-to-date reading recap from yours truly, interviews with the director of an art crime film and the creator of a show about why “men...

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My mom's career, life, and beauty tips.

In honor of Mother’s Day, I am excited to feature my most special guest yet… (AKA Jennifer Yum, AKA my mom). She is my style inspo, my skincare guru, and the most dynamic, passionate, hilarious, caring person I know. Today we’re all lucky...

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Digital girls

Welcome back to Ad Hoc Lab. This essay is about female avatars and the ways in which we interact with them — spanning indifference, lust, jealousy, and moral judgment.

A quick update: posts older than 6 months are now for paid readers onl...

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How I write Ad Hoc

115 letters and counting...

I’ve been sending weekly letters for over two years, but I’m notoriously inept at describing what Ad Hoc is about to people who ask. It’s a newsletter about culture! and ideas! and being a young person in New Yo...

22 days ago
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Key Facts

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Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for Ad Hoc.

SubscribersEngagement81Monthly Web Visits
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Ranked Keywords809Monthly Search TrafficTop Keywords

Authors

The writers behind this newsletter.

  • Arden Yum
  • Emilia Petrarca

    Emilia Petrarca is a native New Yorker covering fashion and culture. Before going freelance, she held the role of Senior Fashion Writer at NYMag's the Cut Her writing can now also be found in The New Yorker, NYTimes, WSJ, and more.

  • Evie

    a girl about town

  • Mel Zog

    media analysis \ud80c\udda9♡\ud80c\uddaa | Paris, France | [email protected]

  • Viv Chen

    Viv is a California-based fashion writer with work in Vogue, High Snobiety, ELLE, SSENSE, and more.

  • Katie Stone

    Beauty + wellness writer and brand consultant

  • Frequently Asked Questions

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