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April Uhlir Design

April Uhlir

Brand strategist focused on clarity, elegance, and the human side of business.

Platform
Substack
PricingOnly free issuesPublishesInfrequently
Issues5Founded4 years agoLast Issuea month ago
Active

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Latest Issues

Where Trust Begins

At one point, I decided that I needed to trust others. I started with myself. Actually—no. I started with a dictionary. Trust: a confident belief in someone or something’s honesty, ability, or reliability.

I had none of it.

Knowing th...

a month ago
6
1

Consent and Composure

We get used to things. Things like not speaking up to condescension, interruptions, and insults. Things like going along with being objectified. These gradual, unexpected, and seemingly small concessions train us for silence until complianc...

8 months ago
11
4

Foolishness

April Fool’s Day is a celebration of the silly, a reminder that humor keeps us human. But don’t be fooled, our society’s ability to laugh is a direct reflection of its wisdom. As Aristotle put it, “There’s a foolish corner in the mind of th...

a year ago
7
6

You, Inc.

In 1997, Tom Peters wrote in Fast Company magazine that we were entering “a new brand world.” His argument was simple and provocative: you are not just a professional. You are a brand. You are in charge of your brand.

“It’s this simple:...

4 years ago
1

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4 years ago

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  • April Uhlir

    Designer and #brand strategist. I help entrepreneurial creatives gain authentic clarity ✨

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