This Week in Social Media with Arik Hanson
Arik HansonNews, case studies, stats and best practices from the week that was in social media.
| Platform |  | Pricing | Freemium |
|---|---|---|---|
| Publishes | Weekly | Issues | 301 |
| Subscribers | Read | arikchanson.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
A crossroads for the media industry
Last week, new White House Press Secretary, Karoline Leavitt, held her first briefing. She covered a lot of ground, but she talked about one nugget that I thought was particularly interesting for our industry:
10 social media trends (or, provocations) for 2025
What’s trending in the social media marketing world? It’s a question that’s spawned a cottage industry at this point. We start seeing the trend reports in about November (usually, Hootsuite is out in front), but “Trend Season” typically goe...
Will social media survive 2025?
A slew of big changes and news the first three weeks of the New Year have marketers on edge
Are we too focused on memes and internet trends in social media marketing?
Chasing hollow engagement devalues our roles--and worth
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Authors
The writers behind this newsletter.
Social media consultant for midsized and large companies with more than 25 years experience.
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