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ICYMI by Lia Haberman

Lia Haberman, Michelle Blaser, Kaleigh Moore
Hundreds of paid subscribers

Your weekly debrief of platform updates, social and creator news

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues384Founded6 years agoLast Issue7 days ago
Active

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Artwork for ICYMI by Lia Haberman

Latest Issues

ICYMI: Creators Aren't Just "Influencers;" They're Media Outlets and AI Search Trusts That

Today’s newsletter is a special ICYMI edition written by Kaleigh Moore, AI search strategist for B2B companies.

Today’s newsletter is a special ICYMI edition written by Kaleigh Moore, AI search strategist for B2B companies. Over the last y...

7 days ago
48
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ICYMI: If You Work in Social, These Are the 30 Apps You Need to Download

This Monday, watch out for a contribution to ICYMI: How to work with creators as trusted media outlets surfacing in AI search

⏰ 1-SECOND SUMMARY

  • LinkedIn now lets you flag posts as “Seems like AI slop”

  • Poll: Do AI content lab...

10 days ago
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ICYMI: June + July's Biggest Headlines + Bonus Insights

Welcome to ICYMI: You Need to Know It Edition, recapping the major platform updates and patterns you might have missed in June and July.

Welcome to ICYMI: You Need to Know It Edition, recapping the major platform updates and patterns you m...

14 days ago
45
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ICYMI: Most Brands Get Creator Events Wrong; POV Beauty Tried Something Different

Peacock’s really pushing a Nantucket summer (from Love Island to The Five Star Weekend); Jimothy became the internet’s main character this week; Kim Kardashian turned the internet’s criticism into a pretty funny ad; and I got interviewed ab...

17 days ago
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ICYMI: Reddit’s Priority Is People, Not Brands Trying to Hack the Platform

On my radar: I wasn’t really following the Phia affiliate drama until I read this Thread; Erling Haaland (+22%) and Jude Bellingham (+12.8%) gained the most Instagram followers during the QF & SF of the World Cup according to this report; i...

24 days ago
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5

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Authors

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  • Lia Haberman

    I focus on the tools + tech that connect us. Somebody once called me the “Platform Whisperer” and I made it my entire personality.

  • Michelle Blaser

    Author of The Pollinatr, the newsletter for strategists who want to stay ahead of culture. Aka, your favorite strategist's favorite strategist.

  • Kaleigh Moore
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