ICYMI by Lia Haberman
Lia Haberman, Michelle Blaser, Kaley Mullin, Kaleigh MooreYour weekly debrief of platform updates, social and creator news
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 393 | Founded | 6 years ago | Last Issue | 8 days ago |
| Active | |||||
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liahaberman.substack.comLatest Issues
ICYMI: What Instagram’s Meme Strategy Says About the Future of Corporate Announcements
Today’s newsletter is a paid-subscriber exclusive based on a conversation I had last week with Instagram’s Comms team about how they message product updates and platform announcements.
Today’s newsletter is a paid-subscriber exclusive base...
ICYMI: The Best Books for Marketers 2026 📚 Work + Life Edition
Today is the 25th anniversary of 9/11. There is no greater city than New York and nobody rallies together harder in the darkest moments.
Notes: Next week’s conference roster is stacked: IAB CreatorFronts 9/15 | BrandWeek 9/15-9/17 | Pinte...
ICYMI: the shortest newsletter you’re ever going to get from me
I wasn’t planning to send a newsletter this morning — I plan to celebrate Labor Day Weekend by performing as little labor as possible — but since I was collecting these headlines anyway I decided to send them as is. Here’s an unformatted, q...
ICYMI: August’s Biggest Headlines + Bonus Insights
Welcome to ICYMI: You Need to Know It Edition — recapping the signals worth paying attention to and the major platform updates you might have missed in August.
Welcome to ICYMI: You Need to Know It Edition — recapping the signals worth pay...
ICYMI: AI Is Predicting the Future of Creator Marketing
[Creators at LTK Con, via LTK]
This week I was at LTK Con 2026 in Dallas — it’s an invite-only event for affiliate creators, agencies, and brands on the LTK platform, and includes keynotes, workshops, and receptions hosted by brands, inclu...
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Authors
The writers behind this newsletter.
I focus on the tools + tech that connect us. Somebody once called me the “Platform Whisperer” and I made it my entire personality.
Author of The Pollinatr, the newsletter for strategists who want to stay ahead of culture. Aka, your favorite strategist's favorite strategist.
Cool Shiny Insights founder, cultural relevance and youth trends thought leader, sociologist, lover of data and culture
Social
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